In the historic city of Florence, in the Tuscany region of central Italy, La Florentina brand was created in 1894.

La Florentina was founded in 1894 by Alighiero Campostrini. Inspired by the splendor of the Tuscan landscapes, he wanted to create soaps and fragrances that would capture the natural beauty and aroma of Tuscany.

For generations, the artisans of La Florentina continue to refine the craft of soap and perfume making handed down by Alighiero Campostrini. From sourcing high-quality ingredients, to upgrading production methods, to creating elegant packaging, La Florentina has stayed true to its Tuscan roots.

La Florentina continues to expand its collection to include body care products such as refreshing shower gels and moisturizing hand creams, that are all produced in delightful scents that will transport you to Tuscany.